WINNING MORE BUSINESS
A 2 PART WORKSHOP FOR ARCHITECTS
October 16, 2018
Each day, architects work to solve problems for clients in countless ways. We are highly trained, skilled and knowledgeable, yet we often lack the training and skills to communicate effectively – especially when it comes to business development. You didn’t get into this field to sell, but there’s no way around it. Fundamentally, in order to do the job, you first need to get the work.
That means knowing how to find opportunities, build relationships, and communicate your value with passion. It means being able to think in the moment, find the right words, and connect meaningfully with prospects and clients so that they like you, trust you, and want to work with you.
In this engaging 2-part workshop, Dean Hyers and Pete Machalek, authors of Winning AEC Interviews, share their 15+ years of expertise coaching designers, construction professionals, and engineers to over $4 billion worth of new business.
Attend one or both sessions
Part I: Business Development – 9:00 a.m. to 12:00 p.m.
1. A breakthrough understanding of how to network and build professional relationships
2. A new level of comfort with leading productive conversations
3. An understanding of how to communicate the value of your firm
4. Strategies to land new clients and new opportunities
Part II: Winning Interviews – 1:00 p.m. to 4:00 p.m.
1. An understanding of how to strategize interviews
2. An elevated ability to connect meaningfully with selection committees
3. An understanding of how to speak clearly, concisely, and compellingly to decision-makers
4. Approaches that bring your strategy to life
Who should attend?
This highly interactive workshop is intended for architects and other design professionals at every stage of experience. Attend and you will gain more confidence, clarity, competence and conviction for every conversation you lead.
Continuing Education Credit
You will earn 3 LU hours for each session you attend; 6 LU hours for the entire day.
Northern Illinois University Conference Center
1120 East Diehl Road
Naperville, IL 60563
8:00 a.m. to 9:00 a.m. Registration for morning session/Continental Breakfast
9:00 a.m. to 12:00 p.m. Business Development session (3 LU)
11:30 a.m. to 1:00 p.m. Registration for afternoon session/Buffet Luncheon
1:00 p.m. to 4:00 p.m. Winning Interviews session (3 LU)
Join us for either session or both!
Business Development session only AIA member $150
Includes continental breakfast and session Nonmember $225
Winning Interviews session only AIA member $150
Includes buffet lunch and session Nonmember $225
Attend both and save! AIA member $275
Includes continental breakfast, Business Nonmember $425
Development session, buffet lunch and
Winning Interviews session